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The impact of brand love on brand experience, brand loyalty and willingness to pay: A case study for sneaker brands

6749-6766 2026-06-28

Huynh Thuy Tien, Bao Quoc Le, Hang Nhat Minh Le, Le Thi My Tran, Khoi Hoang Anh Phan, Tra My Nguyen

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Intention to use social commerce: A study in Vietnam

5-12 2017-10-31

Thanh Duy Nguyen, Thao Thi Thanh Nguyen

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Personalized learning paths recommendation system with collaborative filtering and content-based approaches

5243-5253 2024-06-30

Phong Duong Thanh Tran, Khang Bao Vu, Minh Nhat Doan, Quynh Truc Dang, Quang Viet Dang, Thanh Trung Ho

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Topic modeling for analyzing online reviews in hotel sector

1081-1092 2020-11-09

Nguyen Van Ho, Ho Trung Thanh

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Explore values of traditional fish sauce consumers by mean-end chain theory

53-67 2022-05-20

Lê Thị Thanh Xuân, Tran Thi Ny, Le Hoai Kieu Giang

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