VNUHCM Journal of

Economics, Business and Law

An official journal of Viet Nam National University Ho Chi Minh City, Viet Nam

ISSN: 3126-3259

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The impact of cognitive and affective factors on the viewer’s preference for television programs

462-479 2020-02-09

Nguyen Doan Viet Phuong, Vo Thi Ngoc Thuy

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Social capital, social interaction, knowledge sharing behavior and online purchase intention of office workers in Ho Chi Minh City

3298-3315 2022-10-15

Duong The Duy

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Intention to continue using the social network TikTok under the impact of personal motivation – A case study on gen Z

24-33 2022-05-20

Bich Huy Hai Bui, Quyen Thi Ho

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